Off-Campus

  • Concept

  • Brand Identity

Off-Campus addresses rising food insecurity among college students, affecting approximately 40% of students nationwide since 2019. The brand provides fresh, affordable groceries and student employment opportunities to help reduce this gap. Beyond a grocery store, Off-Campus supports the transition to independent living through cooking essentials, recipe books, and hands-on classes that build real-world food skills. The brand takes a slightly elevated, editorial approach, moving away from traditional collegiate aesthetics to offer a more mature perspective on student life and adulthood in transition.

  • Software Used

    Adobe Photoshop

    Adobe Illustrator

    Cavalry

    Figma

  • Image Credits

    Daniel Faro | Death To Stock

    Alleksana, Leonardo Aquino, Sandra Zhupanska | Pexels

    S Laiba Ali, Jonas Denil, Jona Novak, Christopher Stites | Unsplash